Teulo

Human connection in a digital world

Human connection in a digital world
The future of CPD is for everyone

The future of CPD is for everyone

Teulo is passionate about design, education and connection. They have built a game-changing CPD/CEU platform which brings together future-focused professionals from the architecture and design industry to share their stories. It’s human connection in a digital world.

Projects

Marketing Strategy

Planning and Creative Workflow

Product Marketing Launch Campaign

My ongoing work with Teulo involves collaborating closely with Founder, Janelle Fenwick, to create a greater operational focus for Teulo’s ongoing projects and campaigns. This includes overseeing marketing prospects and campaign planning supported by an annual marketing roadmap, a complete social media plan and creative production process management and digital tools for her distributed team. I support Teulo by iterating and implementing new marketing and campaign ideas, creating creative briefs and maintaining cohesive campaigns with messaging that is optimised and tailored for the Teulo community. I recently worked with Teulo on the 2022 launch of their new paid subscription tier, Teulo Pro. This work included a digital marketing campaign concept, production plan and coordination of the creative team with creative briefs and scheduling. The outputs were a direct email marketing campaign to existing and non-existing users, as well as a social media campaign.
My ongoing work with Teulo involves collaborating closely with Founder, Janelle Fenwick, to create a greater operational focus for Teulo’s ongoing projects and campaigns. This includes overseeing marketing prospects and campaign planning supported by an annual marketing roadmap, a complete social media plan and creative production process management and digital tools for her distributed team. I support Teulo by iterating and implementing new marketing and campaign ideas, creating creative briefs and maintaining cohesive campaigns with messaging that is optimised and tailored for the Teulo community. I recently worked with Teulo on the 2022 launch of their new paid subscription tier, Teulo Pro. This work included a digital marketing campaign concept, production plan and coordination of the creative team with creative briefs and scheduling. The outputs were a direct email marketing campaign to existing and non-existing users, as well as a social media campaign.
Janelle Fenwick, Founder

Therese is thorough and is meticulous when it comes to everything you need to execute a campaign or project. She picks up on little details that would often get missed. I have been doing so much on my own for Teulo that it is really nice to have someone who understands the way I think, work and my constant creative brainflow - Therese is able to help me get rid of the clutter and focus on what I really want to achieve. She gets me completely and what I am trying to achieve with the Teulo platform. Therese has that wonderful combination of being creative but also very analytical and operations focused. It makes a project flow smoothly. She is incredible when it comes to the finer details of a campaign/project. Highly recommend her. If we could afford to right now, we would hire her full time!

Janelle Fenwick, Founder